Privacy Policy
How we handle your data
Updated on 26th Feb 2025
Introduction
This Privacy Policy describes how Forzo Techlabs LLC ('Forzo Techlabs,' 'we,' 'us,' or 'our') collects, uses, and shares personal data of users ('you' or 'your') of Forzo.earth (the 'Platform'), our cloud-based platform for product emissions calculation and sustainability.
1. Data Controller
Forzo Techlabs LLC, located at Novi, MI 48375, is the data controller responsible for the processing of your personal data.
2. Scope of This Privacy Policy
This Privacy Policy applies solely to information collected through Forzo.earth and does not apply to any offline data collection or practices of third-party websites or services linked to from our Platform.
3. Types of Data We Collect
We collect the following types of data:
- Contact Information Name, email address, phone number, company name, job title.
- Account Information Username, password, account settings.
- Usage Data Information about how you use the Platform, including pages visited, features used, time spent, and other interactions.
- Emissions Data Data related to product emissions that you input into the Platform.
- Device Information IP address, browser type, operating system, device identifiers.
- Cookies and Similar Technologies Data collected through cookies, web beacons, and similar tracking technologies (see our Cookie Policy below).
- Communication Data Records of communications with us, including emails and support requests.
- Marketing Data Your preferences for receiving marketing communications.
4. How We Collect Data
We collect data in the following ways:
- Directly from You When you register an account, input data, contact us, or subscribe to our newsletter.
- Automatically Through cookies and other tracking technologies as you use the Platform.
- From Third Parties We may receive data from third-party service providers (e.g., analytics providers).
5. Purposes of Processing
We use your data for the following purposes:
- Providing and Maintaining the Platform To operate, maintain, and improve Forzo.earth.
- Account Management To create and manage your account.
- Customer Support To respond to your inquiries and provide support.
- Personalization To personalize your experience and provide tailored content.
- Analytics To analyze usage patterns and improve the Platform's functionality.
- Marketing To send you promotional emails and newsletters (with your consent, where required).
- Legal Compliance To comply with applicable laws and regulations.
- Security To protect the security and integrity of the Platform.
- Communications To communicate with you about updates, announcements, and other relevant information.
6. Legal Basis for Processing (EEA and UK Users)
If you are located in the European Economic Area (EEA) or the United Kingdom (UK), we process your personal data based on the following legal bases:
- Consent We rely on your consent for processing data for marketing purposes and the use of certain cookies. You have the right to withdraw your consent at any time.
- Contract We process your data as necessary to fulfill our contractual obligations to you (e.g., providing access to the Platform).
- Legitimate Interests We process your data based on our legitimate interests in providing and improving the Platform, ensuring security, and communicating with you, provided that such interests are not overridden by your rights and interests.
- Legal Obligation We may process your data to comply with legal obligations.
7. Data Sharing
We may share your data with the following categories of recipients:
- Service Providers Third-party companies that provide services on our behalf (e.g., hosting, analytics, customer support).
- Business Partners Partners who assist us in providing and improving the Platform.
- Legal Authorities When required by law or legal process.
- Affiliates Our subsidiaries or affiliated companies.
- Other Users (Limited) In specific scenarios, such as when you choose to share data within the platform.
We require our service providers to implement appropriate safeguards to protect your data.
8. International Data Transfers
Your personal data may be transferred to and processed in countries outside the EEA and UK, which may have different data protection laws than your jurisdiction. We will implement appropriate safeguards to ensure your data is protected in accordance with applicable data protection laws, such as the use of Standard Contractual Clauses approved by the European Commission.
9. Data Security
We implement appropriate technical and organizational security measures to protect your data from unauthorized access, use, or disclosure. These measures include encryption, firewalls, access controls, and regular security assessments. However, no method of transmission over the Internet or method of electronic storage is completely secure, so we cannot guarantee absolute security.
10. Data Retention
We will retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your data, we will securely delete or anonymize it.
11. Your Rights
You have the following rights regarding your personal data, subject to applicable law:
- Access The right to access your personal data and receive a copy.
- Rectification The right to correct inaccurate or incomplete data.
- Erasure The right to have your data deleted under certain circumstances.
- Restriction of Processing The right to restrict the processing of your data under certain circumstances.
- Data Portability The right to receive your data in a structured, commonly used, and machine-readable format and to transmit it to another controller.
- Objection The right to object to the processing of your data under certain circumstances, including for marketing purposes.
- Withdraw Consent If we rely on your consent to process your data, you have the right to withdraw your consent at any time.
- Complaint The right to lodge a complaint with a data protection authority.
To exercise these rights, please contact us using the contact information provided below.
13. CCPA Privacy Rights (California Residents)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Right to Know The right to request information about the categories and specific pieces of personal data we have collected about you, the sources of the data, the purposes for collecting it, and the categories of third parties with whom we share it.
- Right to Delete The right to request that we delete your personal data, subject to certain exceptions.
- Right to Opt-Out of Sale The right to opt out of the sale of your personal data. We do not currently sell your personal data.
- Right to Non-Discrimination The right not to be discriminated against for exercising your CCPA rights.
To exercise your CCPA rights, please contact us using the contact information provided below.
14. Communications
We may send you communications including but not limited to (a) notices about your use of our Platform and/or Services, including those concerning violations of use, (b) updates, (c) promotional information regarding our Services, and (d) newsletters. You may opt out of receiving promotional emails and newsletters from us by following the unsubscribe instructions provided in those emails. Alternatively, you can opt out, at any time, by emailing us at support@forzotechlabs.com with your specific request
15. Links to Other Websites
Our Platform may contain links to other websites/ platforms/ applications of your interest. Please note that we do not have any control over such other websites/ platforms/ applications, and you will be accessing these websites/ platforms/ applications at your own risk. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such websites/ platforms/ applications and those are not governed by this Privacy Notice. You should exercise caution and look at the privacy notice applicable to such websites/ platforms/ applications.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes on this page and update the 'Last Updated' date. If the changes are material, we will provide you with additional notice, such as through an email or a notification on the Platform.
17. Governing Law
This Privacy Policy shall be construed and governed by the laws of the State of Michigan.
18. Contact Information
If you have any questions or concerns about this Privacy Policy, please contact us at:
Forzo Techlabs LLC
22529 Cranbrooke Dr.
Novi, MI 48375